The Global Islamic economy adapts to the new normal in the global market, which involves Halal food, modest fashion, media & recreation, Muslim-friendly travel, Halal pharmaceuticals, Halal cosmetics, and Islamic finance.
The Halal food industry continues to grow even if the meat supply chain has been disrupted by the pandemic. Consumers were exposed to the consumption of alternatives to animal protein (e.g., plant-based burgers). Halal cosmetics were also affected, but the industry remains resilient and adapted to the trend in the new normal, which created the opportunity for new product lines such as hand and face creams and sanitizers.
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